Kuwait Electronics — Campaign B.

Messaging-led advertising for a laptop, mobile or electronics retailer.

Reporting scope Campaign snapshot; complete reporting dates are not visible.

Campaign snapshot

The results behind the work.

Result types retain their dashboard labels. Messages, leads, orders created and purchases measure different actions.

The objective

Support sales enquiries for electronics products through Facebook advertising.

Combined e-commerce store work with Facebook advertising to generate WhatsApp enquiries.

Beyond the dashboard

These outcomes come from the case-study narrative. They are separate from the platform metrics shown above.

Reporting scope & source notes

The narrative describes a three-month project, while the screenshot does not display a complete date filter.
The per-unit PKR 37,875 figure is an order-value assumption, not an advertising acquisition cost.
Sales and orders are narrative business outcomes, not tracked purchases shown in this screenshot. The client is unnamed in the source, and the three electronics cases are not summed because their reporting scopes may overlap.

Original campaign evidence

Screenshots extracted from the supplied case-study documents. Open an image to inspect its rows, totals and reporting window.

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